Managament Insight: Jurnal Ilmiah Manajemen
https://ejournal.unib.ac.id/Insight
<p><span><span><strong>Managament Insight: Jurnal Ilmiah Manajemen</strong> is an online journal that is published two times a year. It publishes research papers that give rigorous theoretical and practical insight of business and managament. Managament Insight aims to provide a forum for the dissemination of theory application and research in all areas of business and management, including but are not limited to </span></span>Financial, Operational Management, Human Resource Management, Marketing, Business Strategy, Decision Science and Decision-making, Strategic Negotiation, Business Risk, Knowledge Management, Human Capital Management, Technology Management, Entrepreneurship, and Others relevant subjects.</p><p><span>It is intended for researchers, students, business practitioners, and entrepreneurs to publish their ideas and experiences, and share their knowledge on business and management issues.</span></p><p><span><br /></span></p><p><span>Managament Insight has been accredited by National Journal Accreditation <strong>(ARJUNA)</strong><strong> </strong> by the Ministry of Research, Technology, and Higher Education, Republic of Indonesia with Grade<strong> (Sinta 5)</strong> since 2018 to 2022 <strong><a title="Sertifikat" href="https://drive.google.com/file/d/1QNg5prYww2LAgV6r62Fxc3ZLucGgvMTH/view?usp=sharing" target="_blank">(Decree No. 28/E/KPT/2019)</a>.</strong></span></p>UNIB Pressen-USManagament Insight: Jurnal Ilmiah Manajemen1978-3884<p>Please find the rights and licenses in Managament Insight: Jurnal Ilmiah Manajemen.</p><p>1. License</p><p>The use of the article will be governed by the Creative Commons Attribution license as currently displayed on Creative Commons Attribution-ShareAlike 4.0 International License.</p><p>2. Author’s Warranties</p><p>The author warrants that the article is original, written by stated author(s), has not been published before, contains no unlawful statements, does not infringe the rights of others, is subject to copyright that is vested exclusively in the author and free of any third party rights, and that any necessary written permissions to quote from other sources have been obtained by the author(s).</p><p>3. User Rights</p><p>Managament Insight: Jurnal Ilmiah Manajemen spirit is to disseminate articles published are as free as possible. Under the Creative Commons license, Managament Insight permits users to copy, distribute, display, and perform the work for commercial purposes only. Users will also need to attribute authors and Managament Insight on distributing works in the journal.</p><p>4. Rights of Authors</p><p>Authors retain the following rights:</p><p>Copyright, and other proprietary rights relating to the article, such as patent rights, The right to use the substance of the article in future own works, including lectures and books, The right to reproduce the article for own purposes, The right to self-archive the article, the right to enter into separate, additional contractual arrangements for the non-exclusive distribution of the article's published version (e.g., post it to an institutional repository or publish it in a book), with an acknowledgement of its initial publication in this journal (Managament Insight: Jurnal Ilmiah Manajemen).</p><p>5. Co-Authorship</p><p>If the article was jointly prepared by other authors, the signatory of this form warrants that he/she has been authorized by all co-authors to sign this agreement on their behalf, and agrees to inform his/her co-authors of the terms of this agreement.</p><p>6. Termination</p><p>This agreement can be terminated by the author or Managament Insight: Jurnal Ilmiah Manajemen upon two months’ notice where the other party has materially breached this agreement and failed to remedy such breach within a month of being given the terminating party’s notice requesting such breach to be remedied. No breach or violation of this agreement will cause this agreement or any license granted in it to terminate automatically or affect the definition of Managament Insight: Jurnal Ilmiah Manajemen.</p><p>7. Royalties</p><p>This agreement entitles the author to no royalties or other fees. To such extent as legally permissible, the author waives his or her right to collect royalties relative to the article in respect of any use of the article by Managament Insight: Jurnal Ilmiah Manajemen or its sublicensee.</p><p>8. Miscellaneous</p><p>Managament Insight: Jurnal Ilmiah Manajemen will publish the article (or have it published) in the journal if the article’s editorial process is successfully completed and Managament Insight or its sublicensee has become obligated to have the article published. Managament Insight may confirm the article to a style of punctuation, spelling, capitalization, referencing and usage that it deems appropriate. The author acknowledges that the article may be published so that it will be publicly accessible and such access will be free of charge for the readers.</p>Pengaruh Struktur Modal Dan Pertumbuhan Perusahaan Terhadap Nilai Perusahaan Pada Perusahaan Manufaktur Subsektor Makanan Dan Minuman Yang Terdaftar Di Bursa Efek Indonesia
https://ejournal.unib.ac.id/Insight/article/view/42474
<p><em>This study aims to determine the influence of capital structure and company growth on the value of manufacturing companies in the food and beverage sub-sector listed on the Indonesia Stock Exchange for the 2017-2019 period. This research method uses quantitative methods. The sample in this study is a food and beverage sub-sector manufacturing company listed on the Indonesia Stock Exchange for the 2017-2019 period. Sample selection was done by using purposive sampling method. The amount of data that was processed in this study was 42 data. The data analysis technique used in this study is panel data regression analysis with the help of the eviews 10 application. The results of this study indicate that capital structure has no effect on firm value while firm growth has a significant negative effect on the value of food and beverage sub-sector manufacturing companies listed on the Indonesia Stock Exchange for the 2017-2019 period.</em></p> <p><em> </em></p> <p><strong><em>Keyword</em></strong><em>: Company Value; Company Growth; Capital Structure</em></p>Rahel Mey Desty
Copyright (c) 2025 Rahel Mey Desty
https://creativecommons.org/licenses/by-sa/4.0
2025-07-012025-07-01191Pengaruh Strategi Bauran Pemasaran (4P) Terhadap Volume Penjualan UMKM Kota Bengkulu di tengah Pandemi COVID-19 (Studi Kasus pada UMKM Kuliner Kota Bengkulu.
https://ejournal.unib.ac.id/Insight/article/view/42472
<p>The purpose of this study was to: (1) determine the effect of the product on the sales volume of Culinary MSMEs in Bengkulu City. (2) determine the effect of price on the sales volume of Culinary MSMEs in Bengkulu City. (3) determine the effect of location on Culinary MSME sales volume in Bengkulu City. (4) determine the effect of promotion on Culinary MSME sales volume in Bengkulu City. (5) determine the effect of product, price, location, and promotion on sales volume of Culinary UMKM in Bengkulu City. This research is a quantitative research. The data in this study were obtained from the results of a questionnaire, in analyzing the data using SPSS.26 for Windows. The sample study was 110. The sampling technique used the purposive sampling. The findings show that the product, price, location, and promotion of Culinary MSMEs significant and positive effect on the sales volume of Culinary MSMEs in Bengkulu City in the midst of the Covid-19 pandemic partially. As for the practical advice in this research, Culinary MSME’s practitioners in Bengkulu City can pay attention to each product offered both in terms of taste and quality, it is hoped that they can also innovate products, be able to see competitor distribution, increase promotions to attract consumer attention, and provide security and convenience for consumers, especially during the Covid 19 pandemic.</p> <p><em> </em></p> <p><strong><em>Keyword</em></strong><em>: Price; Location; covid-19 pandemic; Product; Promotion; Culinary UMKM; Sales Volume.</em></p>Yupika MartasariSularsih Anggarawati
Copyright (c) 2025 Yupika Martasari
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2025-07-012025-07-01191Analisis Perbandingan Kualitas Layanan Grab Food dan Maxim Food Delivery di Kota Bengkulu
https://ejournal.unib.ac.id/Insight/article/view/42470
<p>Penelitian ini bertujuan untuk mengetahui perbandingan kualitas pelayanan antara Grab Food dan Maxim Food Delivery di kota Bengkulu berdasarkan faktor-faktor yang mempengaruhi dalam pelayanan pesan antar yaitu: waktu pengantaran, keluwesan pelayanan, ketepatan waktu pelayanan, layanan purna jual, manajemen pesanan, pelayanan yang tersedia, pemasaran dan komunikasi serta informasi daring. Penelitian ini menggunakan kuesioner sebagai data pelengkap. Jenis data yang digunakan adalah data primer yang diambil berdasarkan penyebaran kuesioner. Populasi dalam penelitian ini adalah konsumen yang pernah melakukan pemesanan makanan atau minuman melalui pesan antar pada layanan Grab Food dan Maxim Food Delivery di kota Bengkulu. Metode pengumpulan data menggunakan teknik non-probability sampling dengan purposive sampling sebanyak 276 responden. Analisis yang digunakan adalah analisis deskriptif dan uji One-way Anova. Hasil penelitian menunjukkan bahwa terdapat perbedaan pada semua dimensi kualitas pelayanan. Dari segi nilai rata-rata keseluruhan, layanan Grab Food lebih unggul dengan nilai 3,96 sedangkan layanan Maxim Food Delivery dengan nilai 3,90. Dari hasil penelitian ini dapat diketahui bahwa persaingan antara kedua layanan tersebut tidak jauh berbeda dan begitu kompetitif. Kedua layanan tersebut harus meningkatkan dan memperbaiki kualitas layanannya, melakukan inovasi layanan secara cepat agar dapat meraih pangsa pasar yang lebih tinggi.</p> <p> </p> <p><strong>Kata Kunci</strong>: <em>Grab Food</em>; Informasi Online; Layanan Fleksibel; Layanan Purnajual; Layanan Tersedia; Layanan Tepat Waktu; Manajemen Pesanan; <em>Maxim Food Delivery</em>; Pemasaran dan Komunikasi; Waktu Pengiriman</p>Widi Wahyudi CandraIlsya Hayadi
Copyright (c) 2025 Widi Wahyudi Candra, Ilsya Hayadi
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2025-07-012025-07-01191Pengaruh Lingkungan Kerja Non Fisik, Work From Home dan Kompetensi Terhadap Produktivitas Kerja Pegawai Pada Kantor Dinas PUPR Provinsi Bengkulu
https://ejournal.unib.ac.id/Insight/article/view/42473
<p><em>This study aims to examine and analyze the influence of the non-physical work environment, work from home, and competence on employee work productivity at the Bengkulu Provincial PUPR Service. The type of research used is descriptive quantitative with primary data obtained from offline questionnaires. The data collection technique used a questionnaire, with a sample of 163 people. The analytical method used is Multiple Linear Regression, t-test (partial), f-test (simultaneous) and determination (R<sup>2</sup>) with data processing tools using the SPSS For Windows Version 16.0 program. The results showed that all statement items for the variables in the research carried out were valid and reliable. In testing the hypothesis, the non-physical work environment (X<sub>1</sub>) has a positive and significant effect on employee work productivity. work from home (X<sub>2</sub>), has a positive and significant effect on employee work productivity. and competence (X<sub>3</sub>), have a positive and significant effect on employee work productivity. The F test shows that non-physical work environment, work from home and competence have a simultaneous effect on employee work productivity.</em></p> <p><em> </em></p> <p><strong><em>Keyword</em></strong><em>: Work From Home; Competence; Non-Physical Work Environment; Work Productivity</em></p>Oktaviani Oktaviani
Copyright (c) 2025 Oktaviani Oktaviani
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2025-07-012025-07-01191Pengaruh Profitabilitas dan Ukuran Perusahaan Terhadap Struktur Modal Pada Perusahaan Manufaktur Subsektor Farmasi di Bursa Efek Indonesia Tahun 2017-2020
https://ejournal.unib.ac.id/Insight/article/view/42471
<p><em>The purpose of this study was to analyze the effect of profitability (ROA), company size (Size) on the capital structure of pharmaceutical companies listed on the Indonesia Stock Exchange in 2017-2020. The sample of this research is 8 pharmaceutical companies. The analytical method used in this study is panel data regression using the Eviews 10 application. Hypothesis testing is the determinant coefficient and T test. The results of the analysis in this study simultaneously show that the profitability variable and firm size variable have a significant effect on capital structure. The results of the study partially show that profitability has a significant effect on capital structure. Firm size variable has no significant effect on capital structure.</em></p> <p><em> </em></p> <p><strong><em>Keyword</em></strong><em>: Profitability; Capital Structure; Company Size</em></p>Sintikhe Romitha
Copyright (c) 2025 Sintikhe Romitha
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2025-07-012025-07-01191