Fitriani, F., Sutarni, S., Unteawati, B., Apriyani, M., Widyawati, D. K. and Berliana, D. (2021) “BRAND EQUITY DEVELOPMENT STRATEGY TO ENHANCE THE COMPETITIVENESS OF FOOD SMALL-MEDIUM ENTERPRISE’S (SMES): CASE STUDIES ON FUDIA-POLINELA AGRI-FOOD CENTRE”, Jurnal AGRISEP: Kajian Masalah Sosial Ekonomi Pertanian dan Agribisnis, 20(2), pp. 289–304. doi: 10.31186/jagrisep.20.2.289-304.