Fitriani, F., S. Sutarni, B. Unteawati, M. Apriyani, D. K. Widyawati, and D. Berliana. “BRAND EQUITY DEVELOPMENT STRATEGY TO ENHANCE THE COMPETITIVENESS OF FOOD SMALL-MEDIUM ENTERPRISE’S (SMES): CASE STUDIES ON FUDIA-POLINELA AGRI-FOOD CENTRE”. Jurnal AGRISEP: Kajian Masalah Sosial Ekonomi Pertanian Dan Agribisnis, vol. 20, no. 2, Sept. 2021, pp. 289-04, doi:10.31186/jagrisep.20.2.289-304.