Main Article Content
Abstract
The purpose of this study to determine how much the level of customer satisfaction with the services provided by water drinking regional company (PDAM) of Bengkulu City. Customer satisfaction to clean water services, measured in terms of customer perception in the use of clean water, including water pressure, continuity of water, water quality, and service quality. The research was conducted by distributing questionnaires of 100 respondents. Areas studied as a test site is an area which is distributed by PDAM Surabaya unit, which include Distict of Teluk Segara, Distict of Muara Bangkahulu, and Distict of Sungai Serut. Statistical analysis showed that the water quality variables (X2) be a factor greatly influencing the level of customer satisfaction with a coefficient of 0.427 and the water continuity variables (X3) with acoefficient of 0.276. The level of customer satisfaction with the value 2.340, in the category medium level of satisfaction. The conclusion of the research is to increase the level of customer satisfaction so water drinking regional company (PDAM) of Bengkulu City must pay attention to quality and continuity of water.
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References
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References
Anonim, 1999, Pedoman Penilaian Kinerja Perusahaan Daerah Air Minum,
Keputusan Menteri Dalam Negeri Nomor 47.
Anonim, 2013, Data Jumlah Pelanggan Air PDAM, PDAM Kota Bengkulu.
Anonim, 2013, Data Rekapitulasi Pengaduan Pelanggan, PDAM Kota
Bengkulu.
Consuelo, G. etal. 1993. Pengantar Metode Penelitian. Terjemahan Alimuddin Tuwu. Jakarta : Universitas Indonesia.
Putra C.G.D, 2011, Analisa Kepuasan Pelanggan Pada Perusahaan Daerah Air. Minum (PDAM) di Kabupaten Jembarna. Tesis Universitas Udayana
Denpasar.
Suharyanto, 2012, Analisa Kinerja Jaringan Dan Tingkat Kepuasan Pelanggan PDAM Kota Unggaran Kabupaten Semarang, Tesis Universitas
Diponegoro Semarang.
Wibowo. A.E, 2012, Aplikasi Praktis SPSS Dalam Penelitian, Yogyakarta: Gava Media.
Yuliarmi, N. N. dan Riyasa, P,. 2007. Analisis Faktor-Faktor yang Mempengaruhi Kepuasan Pelanggan Terhadap Pelayanan PDAM Kota
Denpasar, Buletin Studi Ekonomi, Volume 12 Nomor 1, pp 9-28.