Article Sidebar
Main Article Content
Abstract
The implementation of this community service involves one partner, namely the “Tunggal Makmur” MSME Group. This partner is located in Widarapayung Wetan Village, Cilacap Regency, which is about 43.2 km from Cilacap State Polytechnic. This group has various businesses, including various vegetable chips, fried onions and red ginger ready to brew. The purpose of implementing this community service is to apply e-commerce to the sale of various MSME products in Widarapayung Wetan Village with the aim of introducing and increasing sales turnover, while the method used is by using participatory methods, counseling, mentoring and training. The results obtained from the implementation of this community service are that with the assistance of training and e-commerce applications, it can increase the motivation for partners to carry out marketing of their products so that their turnover increases.
Keywords
Article Details
Copyright (c) 2022 Ayu Pramita, Rosita Dwityaningsih, Saipul Bahri , Taufan Ratri Harjanto, Niki Tri Utami, Meita Nuranggraeni
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.
- This statement is a commitment from the author, to respect copyright, both in terms of quoting the work of others, as well as in the use of journal content.
- If needed, the author can send a statement of authenticity of the manuscript. With the receipt of an article by the Editor of Kreativasi - Journal of Community Empowerment, the article submitted has the copyright held by Kreativasi - Journal of Community Empowerment:
- Kreativasi - Journal of Community Empowerment has the right to reproduce and distribute articles that have been published in journals.
- The author is not permitted to publish the same article that has been published in this journal.
References
- Adnan, H.P. (2016). Peran UMKM Dalam Pembangunan dan Kesejahteraan Masyarakat Kabupaten Blora. Jurnal Analisa Sosiologi
- Afrilia, A.M. (2018). Digital Marketing Sebagai Strategi Komunikasi. Jurkom : Riset Komunikasi, pp.147-157.
- Hamdani, R.&. (2021). Pemasaran Digital dan Pengenalan Green Marketing di Kecamatan Punung Kabupaten Pacitan. Jurnal Abdimas Madani dan Lestari (JAMALI).
- Handayani, S.d. (2016). Sistem Informasi E-Commerce Untuk Jaringan Penjualan Sepeda Motor Bekas Kabpuaten Kampar (Studi Kasus Adira Finance). Jurnal Rekayasa dan Manajemen Sistem Informasi. Vol. 2 No. 2 Agustus.
- Herlambang, T.,&Yudianto, F. (2018). Pelatihan E-Marketing di Pondok Pesantren Mukmin Mandiri Sidoarjo. Jurnal UNUSA.
- Kotler, P.a. (2016). Marketing Management. 15e New Jersey: Person Prentice Hall. Inc.
- Maryama, S. (2013). Penerapan E-Commerce dalam Meningkatkan Daya Saing Usaha. Jurnal Liquidity.
- Pradana, M. (2015). Klasifikasi Jenis-jenis Bisnis E-Commerce di Indonesia. Jurnal Neo-Bisnis. Vol.9 No.2.
- Shabur, M.M. (2015). Implementasi E-Commerce Sebagai Media Penjualan Online (Studi Kasus pada Toko Pastbrik Kota Malang). Jurnal Administrasi Bisnis. Vol.29 No.1.
- Sugiyono, P. (2016). Metode Penelitian (Pendekatan Kuantitatif, Kualitatif, dan R&D). Bandung: Alfabeta.
References
Adnan, H.P. (2016). Peran UMKM Dalam Pembangunan dan Kesejahteraan Masyarakat Kabupaten Blora. Jurnal Analisa Sosiologi
Afrilia, A.M. (2018). Digital Marketing Sebagai Strategi Komunikasi. Jurkom : Riset Komunikasi, pp.147-157.
Hamdani, R.&. (2021). Pemasaran Digital dan Pengenalan Green Marketing di Kecamatan Punung Kabupaten Pacitan. Jurnal Abdimas Madani dan Lestari (JAMALI).
Handayani, S.d. (2016). Sistem Informasi E-Commerce Untuk Jaringan Penjualan Sepeda Motor Bekas Kabpuaten Kampar (Studi Kasus Adira Finance). Jurnal Rekayasa dan Manajemen Sistem Informasi. Vol. 2 No. 2 Agustus.
Herlambang, T.,&Yudianto, F. (2018). Pelatihan E-Marketing di Pondok Pesantren Mukmin Mandiri Sidoarjo. Jurnal UNUSA.
Kotler, P.a. (2016). Marketing Management. 15e New Jersey: Person Prentice Hall. Inc.
Maryama, S. (2013). Penerapan E-Commerce dalam Meningkatkan Daya Saing Usaha. Jurnal Liquidity.
Pradana, M. (2015). Klasifikasi Jenis-jenis Bisnis E-Commerce di Indonesia. Jurnal Neo-Bisnis. Vol.9 No.2.
Shabur, M.M. (2015). Implementasi E-Commerce Sebagai Media Penjualan Online (Studi Kasus pada Toko Pastbrik Kota Malang). Jurnal Administrasi Bisnis. Vol.29 No.1.
Sugiyono, P. (2016). Metode Penelitian (Pendekatan Kuantitatif, Kualitatif, dan R&D). Bandung: Alfabeta.